Icons & text

  • Icon & text

    Use an icon and text to communicate the value proposition and share the specific benefits of your offering. What makes it unique in your market?

  • Icon & text

    Use an icon and text to communicate the value proposition and share the specific benefits of your offering. What makes it unique in your market?

  • Icon & text

    Use an icon and text to communicate the value proposition and share the specific benefits of your offering. What makes it unique in your market?

Course curriculum

  • 1

    Course Information & Support

    • Class Policies For RHS Students- Please Read Again

    • Welcome IB Business Management Student

    • Here Is The Master Plan...

    • Class Work Cycle For Each Chapter = This Is What We Are Doing In Class & For Homework Every Day

    • Your Business Management Textbook and Assignments

    • Professional Instructions for Outlining a Textbook- from Cornell University (Optional)

    • How To Draw A Spider Map

    • Video: Watch A Spider Map Being Created (Best Study Tool)

    • Read The Rules For Your Notebook Grade Before Every Grading Day

    • Video: Take A Tour Of A Business Management Composition Notebook

    • Take A Long Slow Look At A Perfect Notebook Chapter- Page By Page!

    • How To Do Your Chapter Quick Report (For The Previously Completed Chapter) *Due After Quiz Day

    • Finished Early? Don't Pack Up! Do This ...

    • Your Quarter Grade

  • 2

    "RESOURCE BANK" = Topic Lessons (32) Begin Below this Point:

    • What is the Resource Bank?

    • RB = 4 Section Headings & 32 Posts (= 2 RB Days +HW)

    • What You Should be Able to Do By the End of this Chapter

  • 3

    Internal Stakeholders

    • Key Term for this Chapter: Stakeholders

    • Key Term: Shareholders

    • Video: What is the Stakeholder Theory?

    • Video: What is a Manager?

    • Video: What is a Director of an Organization?

    • Video: What's the Difference Between a Director and a Shareholder/Stockholder?

    • Video: What Drives Employees?

    • Video: Why do Trade Unions Matter?

    • Video: The Beginning of Trade Unions (UK based)

  • 4

    External Stakeholders

    • Key Term: External Stakeholders

    • Customers are External Stakeholders (IKEA article)

    • Competitors are External Stakeholders ("Be an Inquirer" page 49)

    • Video: Pressure Groups are External Stakeholders

    • Creditors are External Stakeholders

    • Video: What is Supplier Diversity?

    • Video: The Government is an External Stakeholder

    • Video: The Story of Citizens United (Stakeholders and the US Govt)

  • 5

    Stakeholder Conflict

    • Key Term: Stakeholder Conflict

    • Video: Stakeholder Conflict at Unilever

    • Video: How to Handle Stakeholder Conflicts

    • Video: Study this Summary Chart (pause it to read at your own pace)

  • 6

    Mutual Benefits of Stakeholders' Interests

    • Exam Tip: Business Responsibilities - Image

    • Key Term: Business Responsibilities - Article

    • Key Term: What is "Creating Shared Value"?

    • Video: What is Shared Value?

    • Please Read this Long CSV Article from Harvard Business Review

    • Article to Read: "A New Idolatry" (from page 50 "Be a Thinker")

    • Video: Author Raj Sisodia Introduces "Conscious Capitalism"

    • Meeting the Needs of Different Stakeholders though Conscious Capitalism

    • Video: What is Conscious Capitalism?

    • Video: Introduction to Stakeholder Mapping

  • 7

    Stakeholders & The CUEGIS Concepts

    • Video Summary: What Do All The Different Stakeholders Want?

    • Video: How Does The Business Decide Which Stakeholder Group To Make Happy First? Who Is Least Important?

    • CUEGIS Assignment- Write Your Own 6 Impact Statements For This Chapter.

    • Extra Help: Examples Of Completed CUEGIS Assignments

    • Finished Early? Don't Pack Up! Do This ...

  • 8

    Let's Do Some Case Studies

    • Instructions for Analyzing Case Studies

    • What Are Command Terms & Why Are They Important?

    • Command Terms List = Rules for Answering Test Questions

    • Here are Four Case Studies to Analyze.

    • Instructions for Presenting Your Case Study to a Classmate

    • Show Your Teacher Your Completed Case Studies Then ...

    • Answer Keys for the Case Studies (do not download, print, or take screen shots)

    • Finished Early? Don't Pack Up! Do This ...

  • 9

    Review Activities

    • Video: Mr. B's 1.4 Review

    • Instruction Sheet for Review Assignment

    • What Should You Do If You Get Stuck On A Question? Don't Skip It! Do This...

    • 1.4 Review Worksheet

    • Quizlet

    • Have You Achieved the Key 1.4 Learning Outcomes?

    • Test Yourself! Use The Review Questions Listed At The End Of The Textbook Chapter

    • How Much Is Your Notebook Chapter Worth? Print and Complete This Reflection and Quality Control Checklist (Staple It Onto The Last Page Of Your Chapter Notes)

    • Online Students: You Are Almost Finished!

    • Don't Forget The Last Piece!

    • Finished Early? Don't Pack Up! Do This ...

    • Visual: Quiz Day Schedule Of Activities

    • Video: Draw A Spider Map To Memorize Chunks For Long Answers (Notice Answers/Reasons Are Written Down The Left Side)

  • 10

    Your Required IA Paper- Worksheet 1 Part A Due Next Week

    • Where in the Business Management IA Process Are You? No SWOT yet? Get caught up!

    • Here Is The Worksheet You Need To Complete And Turn In After Completing This 1.4 Chapter

Pricing options

Explain how different pricing options might be valuable to different segments of your audience.

Call to action

This is where you seal the deal. Sprinkle this section throughout you page to push prospects to purchase!