3.5 Profitability & Liquidity Analysis
5th Edition
A ratio shows the relationship in quantity, amount, or size between two or more things. A ratio analysis is a tool used by a business to evaluate their financial statements and to help with making business decisions.
Profitability ratios are used to figure out a company’s ability to generate profit (very important if someone is thinking about buying an established business). You will need to know that the key terms “gross profit margin”, “profit margin”, and “ROCE” are calculations you can use to determine a company’s profitability.
Liquidity ratios tell a business what ability they have to pay off short term debts. The two calculations you will use to do that are called the “current ratio” and the “acid test ratio” (also called the “quick ratio”).
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Understand Porter's 5 Forces & Its Role In Analyzing Profitability
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What Is A Ratio?
Video: An Example Of The News Reporting Profitability
Video: Let's Review The Meaning Of "Working Capital"
Video: What Does Ratio Analysis Mean?
Video: What Is A Profit Margin?
Key Terms: What's The Difference Between Gross Profit and Gross Profit Margin? What's the Difference Between Net Profit and Net Profit Margin?
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Video: Introduction To Ratio Analysis
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Video: The Limitations Of Ratio Analyses
Video: What You Need To Know About The Gross Profit Margin
Visual: Profit Margin Basic Idea
Visual: What Exactly Does The Gross Profit Margin Tell Us? This Image Makes It Really Clear!
Video: Intro To Profitability Ratios (Operating Profit Is Not On Our Syllabus But It IS Used In The Real World)
Video: Deep Explanation Of Gross Profit Margin
Video: Very Quick Explanation Of The Net Profit Margin
Video: Full Example Of How To Calculate Net Profit
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Handout: How To Increase Gross And Net Profit Margins & What Happens When You Do
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BONUS RATIO: Operating Profit Margin Calculation (You May Use This On Your IA & EE & IB Exams)
Key Term: ROCE
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Video: Deep Explanation Of ROCE
Key Term: Liquidity Ratios
How To Explain "Liquidity Position" Question On An Exam Case Study
Video: Do You Understand What "Working Capital" Means?
Video: How To Calculate The Current Ratio
Video: What Are Liquidity Ratios?
Handout: 7 Ways To Improve Liquidity With A Closer Look At The Ratios
Visual: Liquid Assets vs. Non-Liquid Assets
Video: Acid Test Ratio Calculation
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Video: A Fun Final Look At The Concept Of Liquidity
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Handout: The IB Exam Formula Sheet Has All 5 Of Your Profitability & Liquidity Ratio Formulas!
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Visual: When You Look At This Picture, What Can You Write Off The Top Of Your Head About Each Ratio Analysis? (Write 5 Separate Paragraphs)
Exam Practice: Net Profitability, Profitability & ROCE (Write Your Answer Before Looking At The Markscheme)
Exam Practice: Current Ratio & Acid Test/Quick Ratio (Write Your Answer Before Looking At The Markscheme)
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