Class Policies For RHS Students- Please Scroll Through & Review

Welcome IB Business Management Student

Your Business Management Textbook and Assignments

Here Is Our IB BM Textbook- Give It 30 Seconds To Fully Upload

Read The Rules For Your Notebook Before Every Grading Day (Chapter 4.5 PROMOTION Has A Total Of 30 Headings)

Special Instructions For Formatting Your 4.5 Notebook

How To Draw A Spider Map

Video: Watch A Spider Map Being Created (Best Study Tool)

Finished Early? Don't Pack Up! Do This ...

Your Quarter Grade

Handout: How To Complete 4 Chapters Bundled Into 1? Attach 1 Copy Of This Paper To The Beginning Of Your Chapter 4.5 PRODUCT Notebook. (Print At Home Or Get A Copy In Class)

What is the Resource Bank?

RB = 6 Sections & 26 Posts (2 RB Days + HW)

Key Objectives: What You Should Be Able To Do By The End Of This 4.5 PROMOTION Chapter

Handout: What Does "Promotion" Mean In The Business World?

Handout: Promotion Is Integrated With Product, Price & Place

Video: What Is Promotion?

Handout: Inform, Persuade, Remind

Handout: How To Select Advertising Based On The Product's Life Cycle

Video: Example & Explanation Of Promotion

Video: Exam Review Of Promotion In The Marketing Mix

Visual: A Comparison Of Push & Pull Marketing Strategies

Handout: Two Types Of Advertising

Handout: How To Decide Which Media Is Best For Advertising

Handout: Examples Of Below-The-Line Promotions

Handout: 10 Benefits Of Below The Line Promotions

Video: How A Business Can Get Free Publicity

Video: What Is Direct Marketing?

Handout: Color Psychology

Video: The Science Of Persuasion

Handout: AIDA Funnel + Exam Tip

Video: The 4Ps & AIDA- You Only Need To Watch From 3:26 To 7:07

Video: An Example Of Using The FAB Marketing Model (Only Watch The First 2 Minutes)

Video: Social Media Versus Social Networking

Video: Growing A Brand With Social Media = Instagram Stories & Live Video & Tik Tok (Is Your IA Business Doing This?)(CUEGIS = INNOVATION)

Video: Tangible Examples Of Guerrilla Marketing

Video: Listen To The Father Of Guerrilla Marketing Define "Guerrilla Marketing"

Video: 17 Examples Of Guerrilla Marketing For Entrepreneurs

Video: Example Of Guerrilla Marketing Used In A TV Commercial

Video: Is It Unethical To Advertise To Children?

CUEGIS Assignment- Write Your Own 6 Impact Statements For This Chapter Section: PRICE

Extra Help: Examples Of Completed CUEGIS Assignments

Finished Early? Hurry! Read The Next 4.5 Chapter Section: PLACE

Visual: Case Studies Are Postponed Until After The 4 Resource Banks (Product-Price-Promotion-Place)

Visual: Overview Of Promotion Strategies

Video: Mr. B's PROMOTION Review Lecture- Part 1

Video: Mr. B's PROMOTION Review Lecture- Part 2

Visual: All Review Question Worksheets Are Postponed Until After The 4 Resource Banks

4.5 PROMOTION Quizlet

Don't Forget The Last Piece!

Have You Achieved the 4.5 PROMOTION Key Learning Outcomes?

Test Yourself! Use The Review Questions Listed At The End Of The PROMOTION Chapter

Handout: Here Is Your Chapter 4.5 Notebook Reflection Sheet & Checklist (Attach Only 1 Copy To The End Of Your 4.5 Notebook)

Finished Early? Hurry! Read The Next 4.5 Section: PLACE

Review Your IA Project from Quarter 1: You have a great RQ, two professional looking Force Field Analysis Tables, and...

Review Your IA Project from Quarter 2: Parts A & B of the IA Worksheet #1 have been fixed and updated.

Review Your Quarter 3 IA Worksheet Assignment (Due Before the President's Day Holiday)

Download And Complete This Q3 IA Assignment Packet - Due After The Presidents' Day Holiday In February

Look At The Quarter 4 IA "Proposal" Assignment

Check The Proposal Template To Be Sure Yours Is Just Like This Model

Exam Tip: Practice The Ratio Calculations With Your IA Business :)

Bonus #1 An Excel Worksheet That Calculates The Financial Data For You

Bonus #2 A Blank Ratio Analysis Table To Use For Your IA Or EE

Where Are You With The BM EE Assignments?